Betting is extremely well known around the world. The business has been generating an enormous amount of money since it has begun. A while back, when the first casinos were opened to the public, betting was mostly illegal in a variety of cities and countries around the world.
Growing like no other industry
It is also fascinating to look at how the online gambling industry has grown over the past few years, along with national and multinational lotteries, and sports betting.
Because these businesses are built to take money from gamblers, they have experienced substantial growth over the past few years. Casinos and betting houses make large sums of money; they then invest a significant percentage of revenue into advertising, and they just end up growing more and more.
How much are they spending?
Today, the betting industry is one of the largest advertisers in the world and spends almost $150 million in advertising annually. Moreover, because you are pretty much inundated with their offers and promotions, whether it is online or offline, they keep on growing and converting non-gamblers to addicted players.
The internet has changed everything
The internet has taken the gambling industry to a whole new level. They are now able to advertise and segment their targeting to a vast range of audiences. With virtual casinos and betting houses, gamblers can now spend their money online, without having to leave their house.
Casinos and online betting are now more accessible than ever. Players are pouring into gambling establishments like never before, the younger generation is starting to play even earlier in their lifetime, and business is just great overall.